Industrial Pitch Speakers
Stefan Vorderobermeier (Business Development Manager, Ansible Motion, United Kingdom)
“Where Virtual Meets Reality – The Next Generation of Driving Simulators”
Rising requirements for seamless development cycles drive the demand of physical accuracy and consistency with real-world operation. In this context, Ansible Motion analyses the often less visible key technologies and integration mechanisms that enable significant improvements in testing efficiency and validity.
Gabriele Ferrarotti (Head of Marketing – Simulation, VI-grade / HBK, Italy)
“Beyond Zero: Welcome to the Smart Era”
Engineering teams face increasing pressure to develop more complex products in shorter timeframes while making critical decisions earlier in the process. Smart Testing addresses this challenge by connecting virtual simulation and physical testing through a continuous, data-driven workflow. By enabling simulation models and real-world measurements to validate and improve each other throughout development, organizations can accelerate learning, increase confidence in engineering decisions, and reduce late-stage risk. This presentation explores the principles of Smart Testing and how integrated virtual and physical testing can support modern, data-driven product development.
Simon Holloway (Commercial Director, Dynisma, United Kingdom)
“The Future of Driving Simulation Isn’t Hardware. It’s Partnership.”
From Formula 1 teams and global automotive OEMs to leading research institutions such as TU Graz, Dynisma partners with customers to develop simulation capabilities that extend far beyond hardware. Combining software-agnostic simulator platforms with expert support and integration services, Dynisma helps organisations embed simulation into their engineering processes and accelerate the transition towards virtual-first vehicle development.
This collaborative approach extends across the wider simulation ecosystem to deliver complete solutions that integrate seamlessly into customer workflows, advancing simulation capability, improving engineering outcomes and accelerating the adoption of virtual development methodologies.
Farouk El Farji (Account Manager, IPG Automotive, France)
“Driving the Future of Automotive Development: Continuity, Simulation & Generative AI”
Discover how seamless development, high-fidelity simulation, and AI-powered engineering work together to accelerate innovation and improve development efficiency.
Christoph Bode (CTO/Owner, Project: syntropy, Germany)
“LED Display – The end of the projection era ?”
Providing high-end Visual Display Systems as a Systems Integrator to both the Training & Simulation and Entertainment market, for over 20 years, the technology to rely on has been projection. We have seen technology develop over the years moving us away from lamp based over to solid state products.
Now there is a new contender on the market and there are two key questions to be considered: Is projection still the benchmark for the most demanding large-field, high-acuity simulation applications? Is dvLED no longer an alternative technology in simulation – is it a primary technology option?
Craig Brown (Director, ProCue Ltd, United Kingdom)
“The Performance Ceiling of your Simulator is Higher than you Think”
Before vehicle accelerations reach a motion-based driving simulator, there is a crucial transformation: motion cueing. Without it, a simulator cannot function. However, poor motion cueing can effectively nullify the value of a motion platform, even producing negative value if drivers draw incorrect conclusions from the flawed feedback.
Motion cueing algorithms have many parameters, causing mind-boggling, exponential parameter-space growth. Indeed, maximizing cueing quality is a delicate process, further complicated by the subjective nature of what defines “good cueing.” In this talk, you will learn how to deliver higher cueing quality in less time, ensuring your motion platform reaches its true potential.
Florian Albert (CEO | Co-founder, AVES Reality, Germany)
“Automating the generation of simulation-ready maps and 3D environments for future AV validation”
Simulation-ready maps and 3D environments remain one of the major bottlenecks for scalable autonomous vehicle validation. This presentation introduces an automated workflow that transforms geospatial data into high-fidelity HD maps and digital environments, ready for simulation with minimal manual effort. Learn how automation enables faster scenario creation, broader ODD coverage, and seamless integration into modern AV validation toolchains. The result is a significant reduction in time and cost while accelerating the development and validation of future autonomous driving systems.
Luca Gasbarro (CEO, AnteMotion, Italy)
“Solution Study: HD Maps to 3D Simulation Environments for Virtual Validation, Digital Twins, and Safety Evidence”
Simulations are decisive in developing and validating advanced driver-assistance (ADAS) and autonomous driving (AV) systems. AnteMotion tackles a key industry challenge: the need for scalable, automated simulation tools and realistic content. The solution introduces a fully automated pipeline that transforms HD or SD real-world maps into OpenDRIVE files and procedurally generates detailed 3D environments, based upon MAZE and PROCEDURAL WORLDS. These environments, enriched with realistic road elements and optimized for real-time photorealistic rendering, streamline ADAS and AV testing within AnteMotion’s integrated simulation engine MIDGARD AUTOMOTIVE.
Gong Zaiyan (CEO, AMMI Intelligent Technologies, China)
“From Real-World Contexts to Virtual Validation: DeCoDe Context & Demand Library for HMI Testing and AI Training“
Automotive HMI development requires simulation to reflect not only vehicles and roads, but also real user contexts. AMMI developed DeCoDe, a Context & Demand Library that translates real-world driving and cockpit scenarios into structured user demands.
Based on DeCoDe, driving simulation can evaluate HMI usability across different countries, user groups, and scenarios. The same structured scenarios can also support the training and evaluation of cockpit AI Agents. This presentation introduces a context-driven approach connecting user research, HMI simulation and validation, and cockpit AI training.
Jörn Stieger (Sales Manager, 3D Mapping Solution, Germany)
“Precision In, Confidence Out: High-Precision Data as the Foundation for Simulation“
Simulation is becoming increasingly important in an industry characterized by ever-shorter development cycles. To reliably replace physical testing, virtual validation requires highly accurate and trustworthy digital twins. This applies not only to the vehicle and its subsystems, but equally to the surrounding environment and test conditions, especially on proving grounds. High-fidelity ground truth data is therefore the essential foundation for building trust in simulation results and enabling scalable virtual testing.
Hervé Pochat (CEO, Neural Balance Innovation, France)
“The Missing Link in Driving Simulation: The Inner Ear“
A simulator can reproduce everything except what the inner ear feels. That is where discomfort in immersion comes from, not from the image or the platform. Sensitivity to sensory conflict changes from one person to the next, and it does not improve when the platform improves. With StimBox®, Neural Balance Innovation acts directly on the balance organ, for longer and more comfortable sessions.
Tomislav Šimunić (Head of Vehicle Dynamics and Performance, Bugatti, Croatia)
Miroslav Zrnčević (Chief Test and Development Driver, Bugatti, Croatia)
Enrico Maria Talarico (Vehicle Dynamics Manager, Bugatti, Croatia)
“From Screen to Track: How Simulation Helped Shape the Bugatti Tourbillon“
Long before a prototype even takes its first laps, the character of a hypercar is already taking shape: on the computer, in a simulator, and later in a full-motion simulator at the simulation specialists at @VI-grade. In the latest episode, the BUGATTI development team shows how simulation has become one of the most powerful tools for refining the driving dynamics of the brand’s latest hypercar, the TOURBILLON.